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Aesthetic-focused

Describing an approach, product, or individual where visual beauty and sensory appeal are the primary considerations and driving force. It emphasizes artistic principles, design, and the overall pleasing appearance over purely functional or pragmatic concerns. This prioritization often influences decisions about form, color, texture, and composition, leading to creations or experiences that are intended to be visually or sensually satisfying. This concept can be applied to a wide range of areas, from product design and fashion to architecture and art. It suggests a conscious effort to create something that is beautiful, engaging, and emotionally resonant.

Aesthetic-focused meaning with examples

  • The company's marketing strategy was heavily aesthetic-focused. Their ads used vibrant colors and sleek designs to attract customers, prioritizing visual impact over factual information. This approach, while visually appealing, occasionally led to concerns about the substance of the product itself, as the focus remained firmly on the pleasing image portrayed and not the utility or quality.
  • Her interior design philosophy was distinctly aesthetic-focused. She selected furniture and decor based on their visual harmony, color palettes, and the overall mood they created, even if this occasionally led to sacrificing a degree of practicality for style. The resulting space, though, was stunning and very evocative. The result was a home that was visually captivating and a true reflection of her personality.
  • The new app's design was aesthetically-focused. Every element, from the typography to the animations, was carefully chosen to create a beautiful and intuitive user experience, even if the functionality was a little clunky in spots. While it received critical acclaim for its visual design, some users complained about the app’s lack of features and occasional software bugs.
  • As an architect, his aesthetic-focused approach meant that he prioritized the visual impact of his buildings. He carefully considered the facade's design, the material choices, and the overall architectural form, focusing on creating structures that were both beautiful and harmonious. This led to award-winning designs, but sometimes the cost or feasibility issues caused friction.

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