AM-friendly

Referring to a content or scheduling approach suitable for or specifically designed to be broadcast or listened to during the morning hours, typically between 6:00 AM and noon. This can encompass program formats, advertising styles, and audience engagement strategies. It often prioritizes upbeat, informative, and relatable content that caters to listeners preparing for or in the early stages of their workday or daily routines. Consideration of AM-specific technical limitations, such as signal range and audio quality, is also often implied.

AM-friendly meaning with examples

• The radio station shifted its format to become more AM-friendly. They implemented shorter news segments, brighter music selections, and more frequent, less intrusive advertising breaks to hold the attention of busy commuters. Listeners appreciated this change and the station's ratings increased as a result of the new AM-friendly approach.
• Her morning podcast used an AM-friendly structure. It featured quick news summaries, interviews with local experts, and calming ambient sounds. Each segment was designed to keep people informed and relaxed while getting ready. The show achieved a wider audience as people found it suited their routines perfectly.
• The marketing team crafted an AM-friendly advertising campaign for the car manufacturer, using jingles, simple messaging, and voice overs that catered to a variety of demographics. The goal was to capture the attention of drivers who are looking for a car. Commercials were scheduled on the radio during the peak morning commute.
• After reviewing its programming schedule, the television station decided to enhance its AM-friendly offerings. They re-ran popular morning shows with upbeat content and scheduled more local segments about daily events that would affect viewers' schedules to provide relevant information to morning viewers.
• The new fitness app aimed to be AM-friendly with motivational, quick exercise routines and morning-focused health tips. It offered short, engaging workout plans that could be completed before starting the day or during a brief break. This way they helped people create more productive routines.