Base-priced

Base-priced refers to a product or service offered at its fundamental, starting cost, devoid of any added features, upgrades, or optional extras. It represents the minimum amount a customer will pay to acquire the basic offering. This price point serves as a benchmark, allowing consumers to easily compare costs and evaluate potential add-ons. It is the price the seller considers their lowest profitable, thus it could fluctuate with supply and demand. Furthermore, the term emphasizes a stripped-down version to facilitate economic pricing decisions, and a value-driven appeal.

Base-priced meaning with examples

• The car manufacturer advertised a base-priced model of their popular sedan. The advertised price included essential safety features, a standard engine, and basic infotainment. Customers then had the option to add premium packages, customizing the vehicle with advanced technology, upgraded interiors, and performance enhancements, each increasing the total cost from the starting base price.
• When comparing the different travel packages, the airline prominently displayed its base-priced airfare. This fundamental fare covered transportation from point A to point B but excluded checked baggage, seat selection, and in-flight meals. Travelers could customize their experience and add options to customize the trip and raise the overall amount due, adding to the overall price.
• The software company offered a base-priced version of its project management tool, enabling project teams to easily start their workflows. The base plan included fundamental features such as task creation, team communication and basic time tracking. Customers could also then upgrade to a premium plan, paying a higher price for increased storage and advanced analytics.
• The furniture store promoted a base-priced collection of living room sets. This range offered basic sofas, chairs, and tables in various designs. Customers could then customize the furniture to tailor it to their style. This included fabric and wood choices, adding special features, which increased the base price to meet the customer's individual needs.