De-emphasized

To lessen the importance, significance, or prominence of something; to make something seem less significant or noteworthy than it previously appeared. This can be achieved through various means, including reducing the attention given to a subject, altering its presentation, or shifting focus to other elements. Often used in contexts where a topic is intentionally downplayed, minimized, or pushed to the background, whether for strategic or practical reasons. It implies a deliberate act of reducing the emphasis placed on a subject.

De-emphasized meaning with examples

• The company de-emphasized its struggling electric vehicle division in the latest earnings report, subtly shifting investor focus towards its profitable traditional gasoline-powered cars. The CEO avoided specific figures and instead highlighted the performance of other sectors, showcasing a strategic decision to manage negative publicity and maintain investor confidence by downplaying losses in the electric vehicle market.
• In an effort to promote unity, the council de-emphasized historical grievances during the town hall meeting, concentrating on the shared goals and common future of its residents. The moderator steered the conversation away from divisive topics and instead prompted discussions about community initiatives and neighborhood improvements, showcasing an intent to foster harmony rather than dwell on past conflicts.
• The news channel de-emphasized the politician's controversial statements in the headline, choosing to highlight his proposals for economic reforms instead. The editorial decision reflected a bias towards presenting a more positive image of the politician, choosing to bury the scandal and instead focus on policies aimed at improving public image in the minds of the public, shifting the focus.
• The interior designer de-emphasized the outdated wallpaper by painting the walls a neutral color and introducing modern furniture. By strategically choosing to minimize the visual impact of the existing wallpaper, the designer's action transformed the room. The design decision was an example of how even an existing element in a room can be minimized and less important by the conscious use of other elements.