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Everyman/woman

A term used to describe an ordinary, typical person who embodies the common experiences, qualities, and challenges faced by the general populace. 'Everyman' or 'everywoman' is often used in literature and wider discourse to illustrate universal themes or societal issues, highlighting how they affect the collective rather than just elite or exceptional individuals. This archetype facilitates relatability and connection among audiences.

Everyman/woman meaning with examples

  • In the novel, the protagonist emerges as an everyman, navigating the complexities of life while facing relatable challenges that resonate with readers from all walks of life. This portrayal allows the audience to see parts of themselves in his journey, creating a deep connection with his struggles and triumphs along the way.
  • The film's central character is an everywoman, representing the trials and tribulations faced by modern women. Through her experiences—balancing career ambitions, family dynamics, and personal aspirations—the audience gains insight into the often-overlooked yet significant journey of many women in contemporary society.
  • In contemporary marketing, brands often utilize the concept of everyman to appeal to the average consumer. By showcasing ordinary individuals using their products in everyday situations, companies create relatable narratives that foster a sense of trust and authenticity in their offerings, making them more approachable to potential customers.
  • The play centers around an everyman character who embodies the struggles of the post-pandemic world. Through his interactions and reflections, the audience is confronted with issues of isolation, anxiety, and the search for meaning, prompting a collective contemplation of the shared experiences of society in challenging times.

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