High-society-targeted
Referring to a product, service, event, or marketing campaign specifically designed to appeal to and attract members of high society, the wealthy elite, or individuals associated with upper-class circles. This often involves emphasizing exclusivity, luxury, prestige, and status symbols. The term implies a focus on delivering premium experiences and catering to the refined tastes and specific needs of this demographic, usually through elevated pricing, discreet distribution, and curated experiences. It often involves leveraging established social networks, prominent figures, and luxury branding to build desirability. The aim is to cultivate an image of sophistication and exclusivity that resonates with high-net-worth individuals.
High-society-targeted meaning with examples
- The new designer handbag, with its limited production run and hefty price tag, is clearly high-society-targeted. Its marketing campaign featured exclusive parties, endorsements from socialites, and placement in high-end fashion magazines. The focus was on exclusivity and status to appeal to the wealthy.
- The luxury resort, boasting private villas, Michelin-starred restaurants, and access to private yachts, caters to a high-society-targeted clientele. Everything from the decor to the concierge service is tailored to meet the specific needs of affluent guests, emphasizing privacy and personalized experiences.
- The exclusive art auction, showcasing rare masterpieces and attended by prominent collectors and philanthropists, is a high-society-targeted event. Its goal is to generate significant revenue and strengthen the brand's image by focusing on elite clientele and high-value transactions.
- The private banking service, offering customized investment portfolios and personalized financial advice, is inherently high-society-targeted. Its discreet approach, emphasis on wealth preservation, and access to exclusive opportunities aim to attract and retain high-net-worth individuals.
- The premium car manufacturer's latest model, equipped with state-of-the-art technology and offering bespoke customization options, is clearly high-society-targeted. The advertising campaigns focused on sophisticated designs, refined performance, and exclusive features to appeal to the wealthy and powerful.