Highly-priced

Referring to goods or services that are offered or sold at a significantly higher price than what is considered average, reasonable, or affordable, often reflecting factors like high quality, luxury branding, limited availability, or unique features. This pricing strategy often targets consumers with higher disposable incomes or those seeking exclusivity. The term can be subjective, varying based on market and context. It implies a premium cost that may exclude a broader customer base. This could refer to anything from cars to art or even specific grocery items.

Highly-priced meaning with examples

• The vintage sports car, a highly-priced collector's item, was beyond most people's reach, attracting affluent enthusiasts to the auction. The intricate craftsmanship, historical significance, and limited production contributed to its inflated value. The exclusive nature of the car ensured that only a small segment of wealthy individuals would be able to afford it, highlighting the economic barrier.
• The resort offered highly-priced spa treatments and exclusive dining experiences that catered to a wealthy clientele. Despite the high cost, customers enjoyed the personalized services and luxurious amenities. The strategic pricing ensured a select clientele and maintained the resort's reputation for high quality and exclusivity. This strategy boosted the profit margin compared to a mass market offering.
• The art gallery's selection featured highly-priced original paintings by renowned artists, catering to an elite art collector audience. The limited supply of these works, coupled with the artists' established reputations, justified the hefty price tags. These prices often reflected the artist's established status in the art world, as well as the unique value and historical significance of the works.
• The luxury watch brand's new collection included highly-priced timepieces crafted with rare materials, appealing to discerning buyers. The investment in intricate design, precision engineering, and exclusivity justified the exorbitant cost. The marketing of such watches capitalizes on the desire to possess symbols of success and refinement. This limited availability and high price further enhances its prestige.