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Internationalized

To make something international in character or scope; to extend the influence or application of something beyond national boundaries. This can involve standardizing practices, adapting to different cultures, or creating systems that can operate globally. It often implies adapting content, products, or processes to suit a diverse international audience, taking into account linguistic, cultural, and technical considerations. The goal is to create something accessible, relevant, and functional in various international contexts. Internationalization is a proactive process that prepares a product for localization.

Internationalized meaning with examples

  • The software company internationalized its platform by adding support for multiple languages, currencies, and date/time formats. This involved modifying the code to handle character encodings and formatting conventions used worldwide. They aimed to tap into new markets and make their product globally accessible, ultimately increasing sales and brand reach across international boundaries.
  • The university internationalized its curriculum by incorporating global perspectives into course content. Professors redesigned courses to examine different cultures and their impact on historical events. This allowed students to gain a broader understanding of the world and prepare them for careers in an increasingly interconnected global environment.
  • The business internationalized its marketing strategy by developing localized advertising campaigns. The campaigns featured translated advertisements that also catered to local preferences in various markets to avoid any offense or misrepresentation, along with the use of social media platforms to engage directly with international customers and drive sales.
  • The museum internationalized its exhibits by acquiring artifacts from around the world. Museum curators used modern tools to describe objects in multiple languages. These efforts provided a global audience the ability to experience and learn from diverse cultures, thus fostering understanding and appreciation across international borders.

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