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Outsourcing

Outsourcing refers to the practice of delegating certain business functions or processes to external companies or service providers, as a strategy to reduce costs, focus on core activities, or take advantage of specialized expertise.

This practice can encompass everything from manufacturing to customer service and IT management. .

Outsourcing meaning with examples

  • A growing number of companies are outsourcing their IT support to specialized firms, allowing them to focus on core business functions while ensuring that technical issues are handled promptly and efficiently.
  • Due to high operational costs, the organization decided to outsource its customer service operations to a dedicated call center, enabling them to improve service quality and reduce expenses simultaneously.
  • In an attempt to streamline production and foster innovation, the tech giant opted for outsourcing its logistics and supply chain management, resulting in a significant increase in efficiency and reduced turnaround times.
  • As a strategic move, the fashion retailer announced its decision to outsource its marketing campaigns to a top-tier agency, believing that the agency’s expertise would enhance brand visibility and customer engagement.
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