Relating to or designed with a scale or capacity appropriate for commercial selling and distribution; tailored to meet the demands and economics of the marketplace. It often implies a focus on profitability, market reach, and consumer appeal. This could pertain to the scale of production, the pricing strategy, the packaging, or the overall marketing approach. sales-sized products and strategies prioritize generating revenue through widespread sales and customer engagement, rather than niche or limited distribution. It signifies a commercial perspective. It's about making a product or service ready and geared for volume sales.
Sales-sized meaning with examples
- The company scaled up its production line to create sales-sized batches of the new energy drink. They increased production capacity to meet projected demand and streamline manufacturing processes, ensuring efficient distribution across various retail outlets. Packaging was optimized for shelf appeal and ease of handling, reflecting a sales-sized strategy. This meant bulk orders and distribution deals, shifting from smaller experimental batches.
- After the successful product launch, they transitioned to sales-sized marketing campaigns, including broader digital advertising and retail promotions. They developed a comprehensive sales strategy that focused on maximizing customer reach and conversion rates. The content was reworked for a broader audience. sales-sized advertising strategies focused on wider engagement and visibility, to significantly impact their commercial prospects and generate higher revenues.
- The initial prototype was promising, but it needed considerable improvements to be considered sales-sized. To make it marketable, they reduced manufacturing cost, improved efficiency. This included sourcing cheaper components. The product was adjusted to match consumer preferences. It was important to make the necessary adjustments to make it practical and commercially viable to be truly sales-sized.
- Their business plan outlined an approach to create sales-sized operations to capitalize on market opportunities. This included securing investment, developing partnerships, and expanding their distribution network. Their strategy focused on efficiency, scalability, and establishing a strong brand presence to make them highly attractive to investors and ultimately successful with customers. It involved thinking commercially and building processes for rapid volume.