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Spending-centered

Describes an approach, policy, or individual behavior primarily focused on or driven by expenditures. It highlights the prioritization of financial outlays, investments, and the allocation of resources towards acquiring goods, services, or achieving specific goals, often with a direct emphasis on the act or outcome of spending. This can apply to personal finances, government budgets, corporate strategies, or any context where resource allocation through spending is the central organizing principle. The focus is generally on what is bought, how it is bought, and how it impacts the overall economic or financial landscape rather than say, saving or reducing spending.

Spending-centered meaning with examples

  • The company's spending-centered marketing strategy saw huge increases in ad spend. This led to a growth in market share, but profits were less significant. Management had to make a case for why its approach was more effective than its rivals, whose strategies were much more balanced and didn't focus so specifically on advertising.
  • Critics argue that the government's spending-centered approach to infrastructure neglects essential social programs. The government prioritized projects such as improving railways and roads. However, the government has been heavily criticized for cutting budgets for hospitals and schools in an effort to reduce debt.
  • Her spending-centered lifestyle, while fashionable, left her with significant debt and limited savings. Her lifestyle centered around buying designer clothes and going on international holidays; at the end of the day, it was difficult to maintain. She has been working with a financial advisor to help her re-evaluate her priorities.
  • In contrast, the new CEO shifted the firm's spending-centered culture to one that valued efficiency and lean operations. Under this approach, it began to assess where money was being allocated to ensure that spending had positive impacts and was cost-effective. This resulted in a significant reduction in waste and an increase in profitability.
  • The retailer’s spending-centered loyalty program offered rewards based solely on purchase volume, not overall customer engagement. The loyalty program encouraged high-volume purchasing. Although this program drew in a large customer base, the program struggled to foster customer loyalty due to its focus.

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