Spokesperson

A spokesperson is an individual authorized to speak on behalf of an organization, company, government body, or other group. They communicate official information, statements, or perspectives to the public, media, or other relevant audiences. Their role involves managing public relations, answering questions, clarifying positions, and representing the entity's interests. They are often responsible for crafting messages, delivering press conferences, and handling inquiries to maintain a positive and accurate public image.

Spokesperson meaning with examples

• The company's spokesperson addressed the media regarding the recent product recall. They calmly explained the situation, outlined the steps taken to resolve the issue, and assured customers of their safety and satisfaction.
• Following the devastating earthquake, the government appointed a spokesperson to provide regular updates on rescue efforts, communicate needs, and disseminate crucial information to both domestic and international audiences.
• During the negotiations, the union's spokesperson clearly articulated the workers' demands and concerns to management. They presented a unified front and ensured that the negotiating team's objectives were understood.
• The spokesperson for the environmental organization presented compelling evidence about the impact of pollution at a press conference, answering questions and making statements which brought public attention to their cause.