Stickiness

Stickiness refers to the quality of being adhesive or tending to adhere to a surface, often due to a viscous or tacky substance. Beyond the literal sense, stickiness can describe persistence, the ability to retain attention, engagement, or interest over time. It can also refer to difficulty in removing something or a tendency to linger. The concept is used in various fields, including marketing (website stickiness), product design, and social dynamics, illustrating an element that makes something clingy, lasting, or hard to dislodge. It also denotes the ease with which something is perceived as sticky or clingy.

Stickiness meaning with examples

• The spilled honey caused an unfortunate stickiness on the kitchen counter, making it difficult to wipe clean. Its stickiness made cleaning almost impossible. We were stuck! Its stickiness persisted despite repeated attempts to remove it. This stickiness exemplified just how much adhesive this stuff had. The stickiness lingered throughout the afternoon.
• The website's interactive games contributed significantly to its stickiness, as users spent more time engaged. The stickiness of this website helps keep people around for longer. It’s so good it makes people stay and it shows good retention. The stickiness of content is key. This website's features gave it stickiness.
• Despite attempts to leave, a persistent stickiness to the relationship kept them together longer than they should have been. There was a stickiness in the end. It’s all over and done. The stickiness was unwanted. It can happen. This stickiness was a part of life.
• The company's customer loyalty program created a level of stickiness, discouraging customers from switching to competitors. The stickiness was a real success. It made everyone win. The customer retention metrics proved the stickiness. The stickiness caused good customer retention and loyalty.
• The sticky notes' stickiness proved to be a helpful tool for reminders and brainstorming, as they stayed affixed to the bulletin board. Their stickiness was the best. The sticking power showed what they could do. The stickiness was awesome. The stickiness did the job. It's all about the stickiness.