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De-monetized

De-monetized refers to the act of removing the ability to generate revenue from content or a platform, typically by withdrawing advertising or other income-generating features. This often happens on online platforms like YouTube, blogs, or social media channels when content violates platform guidelines or fails to meet certain criteria, such as copyright infringement, inappropriate content, or insufficient audience engagement. The result is a loss of income for the creator or platform owner. This can also apply to currency when a nation removes its official legal tender.

De-monetized meaning with examples

  • The YouTuber's video, containing copyrighted music, was De-monetized, halting their ad revenue stream. Despite the high view count, they received no income from this particular upload. The platform's automated system flagged the content, leading to the de-monetization and a financial loss to the content creator.
  • Due to increased use of harmful language in their content, the company's gaming channel was De-monetized, forcing them to re-evaluate their strategy. They're working to re-calibrate their content to align with the platform's standards to reverse the de-monetization.
  • The blog post, which was flagged for promoting unverified medical claims, was swiftly de-monetized. Its affiliate marketing links and ad placements were removed. The blog owner plans to edit the content to reflect accurate medical advice to regain revenue.
  • The news outlet's article, suspected of spreading misinformation, was De-monetized, limiting its earning potential. This measure was designed to curb financial incentives and encourage journalistic integrity for high-quality, accurate reporting, discouraging potential for clickbait or harmful content.
  • Following a policy change, the platform De-monetized a number of creators who did not meet the new minimum view or subscriber count requirements. Many creators faced a tough decision: adapt or lose their income stream. This has shifted the dynamics of creator revenue.

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