Entity-focused

Describes a perspective, approach, or system primarily concerned with or centered around a particular entity, whether it's a person, organization, object, concept, or data element. It emphasizes the characteristics, actions, or relationships of the identified entity. This contrasts with approaches that prioritize processes, systems, or broad categories. entity-focused strategies often require deep understanding of the specific entity and its environment, and its goal is optimization, improvement, or utilization of the entity itself.

Entity-focused meaning with examples

• In software development, an entity-focused design might concentrate on defining and managing 'User' objects, with methods for user authentication, profile management, and data storage. This approach contrasts with a process-oriented design that organizes code around activities like 'login' or 'database access'. The entity-focused approach prioritizes user-centric functionalities for a smoother user experience.
• A marketing campaign might adopt an entity-focused approach by targeting a specific customer segment, such as 'young professionals'. Instead of general advertising, efforts center on understanding the segment's preferences, tailoring messages to resonate with their needs, and offering specific products or services that appeal to them in an exclusive manner.
• Within data analysis, an entity-focused approach in social network analytics focuses on individuals, representing them as entities within a network. Analysis investigates relationships and influences surrounding each user. These entities are studied in depth through attributes such as location, profession, and even the time in which posts and comments are made. The intent here is to study user behaviour.
• When designing a new database structure for an e-commerce store, entity-focused modeling would make product data, customer profiles, and order information the core entities. Relationships between these entities dictate how the database will connect. The focus here is on efficient storage, retrieval, and manipulation of data related to each specific entity within the database.