Referring to something that is founded upon or strongly related to an individual's or group's identity, which can encompass factors like race, ethnicity, religion, gender, sexual orientation, socioeconomic status, disability, or any other defining characteristic. It often implies a focus on shared experiences, perspectives, and concerns stemming from these identities, potentially shaping social, political, or cultural interactions. Such approaches can empower marginalized groups, or, when misused, lead to division or discrimination. Considerations of identity-based issues can be found within activism, social sciences, and various other professional and academic disciplines.
Identity-based meaning with examples
- The organization's outreach program employs identity-based marketing strategies, tailoring its message to resonate with specific cultural communities. This approach has proven effective in building stronger relationships and increasing engagement with previously underserved populations. By understanding their unique needs and values, the program fosters a sense of belonging and encourages participation in community initiatives, and improving representation.
- During the debate, the senator accused the opposing candidate of using identity-based politics to divide the electorate, referencing controversial policies that appeared to exploit demographic differences to gain votes. His statement brought a rapid backlash that sparked considerable discussion, with his opponents claiming that his comments were misrepresenting the candidates views on important topics in an election.
- Scholars studying social movements often examine identity-based activism as a driving force for change, analyzing how shared experiences create solidarity. Understanding the narratives constructed around these shared identities can help explain a variety of social issues, from civil rights to environmentalism and beyond, to assess different approaches and the overall effectiveness of different movement tactics.
- The company implemented identity-based diversity and inclusion training to address unconscious bias and promote a more equitable workplace. This included modules on understanding different cultural norms, combating stereotypes, and fostering sensitivity towards diverse perspectives. They focused on building an inclusive environment for their employees and creating programs to ensure equal opportunities.