Persuade

To persuade means to convince someone to adopt a certain belief, opinion, or course of action through reasoning, argumentation, or appeals to emotion. This can involve both logical reasoning and emotional appeals, and it can occur in various contexts, including personal conversations, marketing, and negotiations. The effectiveness of persuasion often relies on the communicator’s credibility, the clarity of the message, and the audience's openness to influence.

Persuade meaning with examples

• During the debate, the candidate attempted to persuade voters that his policies would lead to economic improvement. He presented statistical evidence and shared personal stories to connect emotionally with the audience. By addressing their concerns and illustrating how his plans would solve real issues, he aimed to win their trust and support, ultimately hoping they would choose him on election day.
• In her role as a sales representative, Maria needed to persuade potential customers to buy a new product. She prepared thoroughly, showcasing the product's unique features and benefits while addressing any hesitations the customers expressed. By focusing on how the product could improve their lives, she successfully turned several skeptics into enthusiastic buyers, demonstrating her skill in effective persuasion.
• As a mental health advocate, Logan aimed to persuade lawmakers to increase funding for mental health services. He organized presentations where he shared compelling statistics and testimonials from individuals affected by mental illness. His emotional appeal, coupled with factual evidence, helped shift opinions among some key decision-makers, making a significant impact on the funding discussions.
• In a team meeting, Alex tried to persuade his peers to adopt a new project management tool. He highlighted the tool's efficiency and the time it could save the team. By providing a demonstration and allowing team members to voice their concerns, Alex engaged them in the decision-making process, thereby increasing their willingness to accept the change.