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Potential-based

Potential-based describes a strategy, system, or approach that prioritizes the exploitation or development of inherent possibilities, capabilities, or undeveloped strengths. It emphasizes leveraging latent abilities and resources to achieve a desired outcome. This approach often focuses on identifying and cultivating unrealized advantages rather than solely addressing existing problems. It highlights the proactive utilization of existing capabilities to produce beneficial effects. In business or personal growth, this framework focuses on the development of opportunities for positive results that are achievable.

Potential-based meaning with examples

  • A Potential-based marketing strategy focused on the untapped potential of a niche audience, offering personalized products and content to engage users. The goal was to maximize user engagement and sales by catering to specific interests and aspirations. This was different than current marketing. This approach proved effective.
  • The leadership training program adopted a Potential-based approach, empowering employees by identifying and nurturing their unique skill sets through project management, problem-solving, and skill improvement. This approach led to increased staff engagement and internal mobility. Employees were more innovative.
  • A city's urban planning focused on Potential-based development, identifying and revitalizing neglected areas, and attracting innovative businesses and residents with incentives for development. This enhanced the city's growth.
  • A coach used a Potential-based scouting system by identifying athletic potential in youth athletes and crafting training regiments that would maximize their abilities to achieve top results. It was different from current methods.

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