Untraditionally

Unconventionally; in a way that deviates from established customs, norms, or practices. It implies a departure from the accepted or expected methods, styles, or behaviors. This can apply to various aspects of life, including art, design, music, business, or even social interactions. The term highlights a willingness to break boundaries and explore alternative approaches. It often suggests creativity, innovation, and a challenge to the status quo, potentially leading to fresh perspectives or groundbreaking results. The degree of deviation and the context are crucial in determining the connotation; it can be neutral, positive (e.g., innovative), or negative (e.g., disruptive).

Untraditionally meaning with examples

• The artist chose to paint the portrait untraditionally, using vibrant, clashing colors and an abstract style instead of the realistic depiction typical of the period. This unexpected approach challenged the conventions of the art world and sparked considerable debate, highlighting her unique vision. The boldness of the painting attracted both admiration and criticism, solidifying her place as a pioneer.
• To stay relevant, the company decided to market its product untraditionally. They opted for a viral social media campaign and influencer collaborations instead of the usual television commercials, this creative approach, though risky, proved highly successful, reaching a younger audience.
• The architect designed the building untraditionally, incorporating sustainable materials and a biophilic design that integrated the structure with the surrounding environment. This approach, departing from conventional urban structures, earned environmental awards.
• The chef prepared the dish untraditionally. Using sous vide and molecular gastronomy techniques, he transformed familiar ingredients into an inventive and unexpected gastronomic experience, showcasing his unique culinary style.