Re-emphasize

To stress again; to give renewed importance or significance to something; to place a new or stronger emphasis on a point, idea, or concept. This often involves reiterating a previously stated position, reinforcing a belief, or drawing attention back to a crucial element that may have been overlooked or diminished in perceived importance. The act of re-emphasizing is commonly employed to ensure understanding, clarify ambiguities, and solidify a particular perspective or direction. It can involve the repetition of information, the introduction of new supporting evidence, or a change in the intensity or focus of the initial communication.

Re-emphasize meaning with examples

• The company's CEO decided to re-emphasize the importance of customer satisfaction during the quarterly meeting. She highlighted recent positive feedback and restated the company's commitment to providing exceptional service, ensuring the team fully grasped its pivotal role in the business’s long-term success. This shift directed all staff to focus on their daily actions.
• After a period of uncertainty, the government chose to re-emphasize its commitment to environmental sustainability. The Prime Minister reiterated the nation's pledge to reduce carbon emissions and unveiled new initiatives aimed at promoting renewable energy sources, intending to demonstrate their persistent dedication to this key policy and the goals associated.
• The professor needed to re-emphasize the core concepts covered in the first lecture. He gave them a new context by posing exam questions that required a deeper application of the core concepts covered. Students would be better prepared for the exam when they took his re-evaluation of those principles.
• In the face of increasing competition, the marketing team decided to re-emphasize the unique features of their product. They launched a new advertising campaign that showcased the advantages of the product over its competitors, aiming to regain market share by highlighting distinct aspects of the product's value that may have been overlooked or undervalued.