Reframe

To reframe means to alter the way something is presented or perceived, typically by considering it from a different perspective, changing its context, or emphasizing different aspects. It involves shifting the focus or interpretation of a situation, idea, or problem, often with the goal of promoting a more positive, constructive, or accurate understanding. Reframing can involve changing the language used to describe something, highlighting different evidence, or altering the assumptions underlying a viewpoint.

Reframe meaning with examples

• The therapist helped the client reframe her negative thoughts about failure, encouraging her to view setbacks as learning opportunities instead of personal flaws. By shifting her perspective, the client began to feel more empowered and less discouraged about pursuing her goals. This process allowed her to move forward with renewed confidence.
• In the business meeting, the manager attempted to reframe the upcoming layoffs. Instead of focusing on job losses, he emphasized the company's long-term stability and investment in new opportunities, hoping to alleviate employees' anxieties about their future. He chose to shift focus on future opportunities.
• During the negotiation, the mediator worked to reframe the conflict between the parties. By identifying their shared interests and reframing the contentious issues, he facilitated a mutually beneficial agreement. Reframing allowed them to see beyond their opposing viewpoints.
• The historian chose to reframe the historical narrative to show how different historical events had been misinterpreted in the past. By analyzing new sources and challenging traditional interpretations, she offered a fresh perspective on the past.
• After a negative customer review, the marketing team decided to reframe the situation on their social media. Instead of ignoring it, they responded by highlighting their commitment to customer satisfaction. This strategy shifted the focus from the negative feedback and showcased their dedication.